Dr. SeussJuice ::something of a different flavor::

The Icreamists have taken ice cream to the next level - pornstarish levels, actually... as for a description of the company, i couldn't have said it better... from If It's Hip, It's Here:

For many people, really good ice cream is akin to sex. For the Icecreamists, ice cream IS sex. And fashion. And music. And all things hip.

A self-proclaimed revolution in ice cream, the new brand is dripping in trendy imagery, graffiti-like fonts, scantily clad semi-goth models, edgy ice cream accoutrements and witty taglines and quotes. Clever flavor names, trendy graphics, downloadable wallpapers - even t-shirts and a pendant of their logo - are a part of a marking effort that parallels that of a new movie release.